French Toast Crunch / Miss Cleo
French Toast Crunch, a beloved cereal from the 90's was making a return. To Launch this nostalgic cereal we brought back another nostalgic character, the only one who could have seen this return coming, Miss Cleo. Now, she continues to make even more startling predictions, that you'll love French Toast Crunch.
We broke the news by sending over 50 personalized videos to unsuspecting super fans who had previously tweeted asking for the cereal's return.
We also created a site that housed all content as well as Miss Cleo's "Ask Me Now" app that acted like a magic 8 ball with a French Toast Crunch twist.